So branding is, obviously, highly important for any company whether it be for Farms or Stationary shops, everything needs an identity and I’ve already focused some attention on the logos for certain Barbers so that I can get an idea about that area but ultimately you have to see the bigger picture and explore what is common within brand identity.

I’ve started looking at different packages that various companies which are not necessarily involved in grooming but feature a unique look into design and identity. http://blog.printrunner.com/2012/09/50-inspiring-examples-of-corporate-identity-and-branding/
Below are some examples that I stumbled across.

Looking at all of these shows that each company has a unique taste within design and each one is catered for a specific audience. Looking at these now it’s possible to incorporate the colour palettes and editing techniques within a logo for the Barber’s company.

With these each one works with a specific colour palette, specialising in a colour that they may be known for, therefore using it would make them recognisable. Other companies may be establishing a new colour palette as a form of rebranding, therefore allowing them to attract to new audiences, etc.

These brands and designs that are used within them form the identity, the colours, fonts and images are at the forefront which allows the audience to understand what they are buying into and it gives a certain insight as to whether the company is professional or not.
With my branding, I’ll be looking into a bright colour palette, something that would stand out against the competition which would help seeing as though the company is coming from a different part of the world.